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Plug-In: Around 100 Million Super Bowl viewers saw new commercials -- about Jesus?

Plug-In: Around 100 Million Super Bowl viewers saw new commercials -- about Jesus?

Good morning!

After a week on the road that took me from Oklahoma to Texas to Arkansas to Tennessee, I’m back in the driver’s seat at Weekend Plug-in.

The Big Game was this weekend and it included some prominent religion-news stories. With that in mind, let’s kick off our scrimmage of the top headlines and best reads in the world of faith.

What To Know: The Big Story

‘He Gets Us’: Jesus is coming to the Super Bowl — to the commercials, that is.

Two ads. Ninety seconds. A $20 million price tag.

The Associated Press’ Holly Meyer, Religion News Service’s Bob Smietana and the Washington Times’ Mark Kellner delve into the pricey campaign and its backers.

The bottom line, as AP explains:

They hope to counter the notion that religion is used to divide people, spending about $20 million to reach more than 100 million viewers at a time when the nation’s Christian population — and religious affiliation of any kind — are in decline.

Because religion is a touchy subject and prime-time advertising is so expensive, it is rare for faith to be promoted alongside the Super Bowl ’s perennially buzzed about beer and fast-food commercials. But the backers of the “He Gets Us” campaign see it as a great opportunity to reach so many people at once.

Faith and football: For the first time, two Black quarterbacks — Jalen Hurts of the Philadelphia Eagles and Patrick Mahomes of the Kansas City Chiefs — will face each other during a Super Bowl.

Hurts and Mahomes have something else in common: They’re both “practicing Christians not afraid to publicly talk about their faith and how it helps them succeed at the highest levels,” as Clemente Lisi explains at ReligionUnplugged.

‘God of Sod’: George Toma is preparing the field for the Super Bowl for the 57th straight year. “When I’m in heaven, I’ll be looking at your beautiful field,” the 94-year-old Toma tells the New York Times, “or I’ll be in hell looking up what kind of root system you have.”

A final football note: Lifeway Research’s Aaron Earls provides four guidelines to keep your church Super Bowl party legal.


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Yet another theodicy news story: Where was God in the Mayfield tornado disaster?

Yet another theodicy news story: Where was God in the Mayfield tornado disaster?

Words fail to convey the emotions in Mayfield, Kentucky, after last weekend’s devastating tornado.

Let’s try anyway, directly from the mouths of those relying on their faith in the EF4 twister’s aftermath.

It’s another “theodicy” story: It would appear that God is on trial.

“My little girl asked me, ‘Why would God let this happen?’ … I had to look at my little 8-year-old girl, who looks to me for answers, and I had to say … ‘I don’t know. I don’t know.’” — the Rev. Wes Fowler, senior pastor of First Baptist Church in Mayfield (via Associated Press story by Holly Meyer)

"Thanks be to God the parts of the building that came down didn’t come down on us. I realized it might be the last few moments of my life on this earth. … All I care about is the fact that the most valuable possessions in my life, my wife’s life, my children, they’re all safe. Everything else is replaceable." — the Rev. Joey Reed, lead pastor of First United Methodist Church in Mayfield (via Louisville Courier-Journal story by Christopher Kuhagen)

"As a parent, it's like there's only so much you can say or do to take the fear out of your children. The girls' room was — I say 'was' because, obviously, if you come in here and look around, there's no walls anymore; there's no ceiling. I mean, they know how much of it's in our hands and how much of it's, you know, up to the storm and up to God. ... We lost everything, but we didn't lose everything. I mean, everything that we have that is worth anything was in that closet." — Joseph Tyler, Mayfield resident who survived with his family in the closet and worships at His House, a local church (via CNN story)

“God is not in the devastation. He’s not in the destruction. He was not in the storm. But he’s in the response, and that’s where we are. That’s what we’re trying to be. We’re trying to amplify the response that is happening from the survivors and victims of the tornado.” — Susan Montalvo-Gesser, director of Catholic Charities of the Diocese of Owensboro, Kentucky (via America magazine story by Michael J. O’Loughlin)

"It's awful. It's tragic. People who have lost loved ones, there is no way to take that pain away. I think you just have to embrace the pain and pray that God will guide you as you overcome it." — the Rev. Milton West, senior minister of First Christian Church in Mayfield (via WLKY story by Marvis Herring)


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Plug-In: As COVID-19 vaccine wars rage, press focuses on religious-exemption claims

Plug-In: As COVID-19 vaccine wars rage, press focuses on religious-exemption claims

Back in March, I wrote a column about the joy and hope the COVID-19 vaccines had brought my family after more than a year of pandemic disruption.

I prayed that those skeptical of the vaccines eventually would recognize the benefits of protecting themselves — and their loved ones — from potential serious illness and death.

Yet here we are six months later, with coronavirus infections and deaths at “levels not seen since last winter” and religion often at the center of the vaccine war.

Colleen Long and Andrew DeMillo of The Associated Press report:

An estimated 2,600 Los Angeles Police Department employees are citing religious objections to try to get out of the required COVID-19 vaccination. In Washington state, thousands of state workers are seeking similar exemptions.

And in Arkansas, a hospital has been swamped with so many such requests from employees that it is apparently calling their bluff.

Religious objections, once used sparingly around the country to get exempted from various required vaccines, are becoming a much more widely used loophole against the COVID-19 shot.

And it is only likely to grow following President Joe Biden’s sweeping new vaccine mandates covering more than 100 million Americans, including executive branch employees and workers at businesses with more than 100 people on the payroll.

In a front-page report, New York Times religion writer Ruth Graham notes:

Major religious traditions, denominations and institutions are essentially unanimous in their support of the vaccines against Covid-19. But as more employers across the country begin requiring Covid vaccinations for workers, they are butting up against the nation’s sizable population of vaccine holdouts who nonetheless see their resistance in religious terms — or at least see an opportunity.


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Plug-in: Beth Moore, Southern Baptist trolls and a scoop that stunned Godbeat Twitter

Plug-in: Beth Moore, Southern Baptist trolls and a scoop that stunned Godbeat Twitter

In a little-noticed, late-night Twitter conversation on March 3, prominent author and speaker Beth Moore indicated that her Living Proof Ministries had ended its longtime partnership with Lifeway Christian Resources, a Southern Baptist Convention publishing house.

“Adored them but SBC baggage got to be too much,” Moore tweeted, matter-of-factly. “It was heartbreaking.”

A tip about the social media posts to Religion News Service national reporter Bob Smietana set in motion one of the year’s biggest religion news scoops.

Smietana called and set up an interview with Moore, who told him March 5 — last Friday — that she is “no longer a Southern Baptist.” After talking to Moore, the veteran religion writer then spent a nervous few days doing additional research and reporting — hoping no other journalist would learn about his in-depth exclusive.

When RNS published Smietana’s piece Tuesday, traffic quickly overwhelmed the wire service’s website, and the story became a trending topic on Twitter.

By Thursday, the Trump critic’s split with Southern Baptists was front-page news in the New York Times (read the story by Ruth Graham and Elizabeth Dias) and just missed the front page of the Washington Post (see the A2 coverage by Sarah Pulliam Bailey and Michelle Boorstein).

Other interesting follow-up coverage includes Holly Meyer’s report for USA Today, Kate Shellnutt’s story for Christianity Today and Ashlie D. Stevens’ analysis for Salon.

P.S. Kudos to RNS’ Emily McFarlan Miller for her front-page photo of Moore in the New York Times.


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More Protestant preachers have their minds made up about 2020 presidential race

More Protestant preachers have their minds made up about 2020 presidential race

For pastors in America's Protestant pulpits, Election Day 2020 is starting to look a lot like 2016.

Most evangelicals whose priorities mesh -- for the most part -- with the Republican Party are ready to vote for Donald Trump, according to a LifeWay Research survey. Protestant clergy who do not self-identify as evangelicals plan to vote for Democrat Joe Biden.

The difference in 2020 is that fewer pastors are struggling to make a decision. A survey at the same point in the 2016 race found that 40% of Protestant pastors remained undecided, while 32% packed Trump and 19% supported Hillary Clinton.

This time, only 22% remain undecided, with 53% saying that they plan to vote for Trump, while 21% support Biden.

"There's still a lot of 'undecided' pastors," said Scott McConnell, executive director of LifeWay. "Quite a few pastors -- for a variety of reasons -- want to put themselves in the 'undecided' bucket. …

"Last time around, Donald Trump was such an unknown factor and many pastors really didn't know what to do with him. This time, it appears that more people know what Trump is about and they have made their peace with that, one way or another. The president is who he is, and people have made up their minds."

Looming in the background is a basic fact about modern American politics. In the end, the overwhelming majority of pastors who say they are Democrats plan to vote for Biden (85%) and the Republicans plan to back Trump (81%).

Some pastors have a logical reason to linger in the "undecided" category -- their doctrinal convictions don't mesh well with the doctrines of the major political parties.

The Rev. Tim Keller, an influential evangelical writer who founded Redeemer Presbyterian Church in New York City, recently stirred up online debates with a New York Times essay called, "How Do Christians Fit Into the Two-Party System? They Don't."

In recent decades, he noted, Democrats and Republicans have embraced an approach to politics in which party leaders assume that working with them on one crucial issue requires agreement with the rest of their party platforms.

"This emphasis on package deals puts pressure on Christians in politics," he noted.


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Podcast: Would third SCOTUS win allow some reluctant evangelical Trump voters to abandon ship?

During this week’s “Crossroads” podcast (click here to tune that in), host Todd Wilken and I focused on this question: Will the confirmation of Judge Amy Coney Barrett to the U.S. Supreme Court help President Donald Trump on Election Day 2020?

The answer, you would think, is pretty obvious: Yes, since it would be another example of Trump keeping a campaign promise from 2016. Remember that famous list of potential justices he released during that tense campaign?

It’s also true that Barrett would be filling a third open chair on the high court during a single four-year term, a stunning development that few would have anticipated. Thus, Barrett’s confirmation would enthuse the Trump base and help get out the evangelical vote. Correct?

Maybe not. Consider the overture of this think piece — “The Supreme Court deal is done: Would this SCOTUS win mean that all those reluctant Trump voters could abandon ship?“ — that ran the other day at The Week. Bonnie Kristian’s logic may upset some Trump supporters, but she has a point:

The necessary and compelling reason to vote for President Trump in 2016, for many white evangelicals and other conservative Republicans, was the Supreme Court. That reason is now gone.

Or it will be soon, if Republican senators can manage to avoid COVID-19 infections long enough to confirm Amy Coney Barrett's nomination. … Her confirmation can and probably will be done before Election Day, at which point Trump's SCOTUS voters can — and, on this very basis, should — dump him as swiftly and mercilessly as he'd dump them were they no longer politically useful.

The Supreme Court vote for Trump was never a good rationale for backing him in the 2016 GOP primary, because every other candidate would have produced a very similar SCOTUS nomination shortlist. But once Trump was the party's chosen champion against Democrat Hillary Clinton, the certainty that the next president would fill at least one seat (replacing the late Justice Antonin Scalia) made the Supreme Court, in the words of pundit Hugh Hewitt, "Trump's trump card on the #NeverTrumpers."

Ah! Someone paid attention to the fault line in the white evangelical vote that Christianity Today spotted early on, and that your GetReligionistas have been discussing ever since.

So, once again, let’s consider that 2016 headline at CT: “Pew: Most Evangelicals Will Vote Trump, But Not For Trump.


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Surviving 2020: How many churches will die because of COVID-19 and 'worship shifting'?

Surviving 2020: How many churches will die because of COVID-19 and 'worship shifting'?

Television professionals who survived the past decade have made their peace with terms like "binging" and "time-shifting."

But how, pray tell, can clergy embrace "worship-shifting"?

The coronavirus crisis has plunged pastors into digital technology while trying to replace analog community life with online worship, classes and fellowship forums. These changes have frustrated many, especially believers in ancient traditions built on rites requiring face-to-face contact. But many worshippers have welcomed online worship.

These changes have altered the "fundamental relationship that many young adults have with their churches," said David Kinnaman, president of the Barna Group, which does research with a variety of religious groups. "We're hearing about worship-shifting, as people use all the tech in their homes to fit services into their own schedules, just like everything else they watch on all those screens.

"This is another way people are using social media to renegotiate the role the church plays in the lives of their families."

The question religious leaders are asking, of course, is how many people will return to their pews when "normal" life returns. But it may be several years before high-risk older believers decide it's safe to return, even after vaccines become available. Younger members may keep watching their own local services, switch to high-profile digital flocks elsewhere or do both.

In talks with clients, Kinnaman said he is hearing denominational leaders and clergy say they believe that, in the next year or so, some churches will simply close their doors. Early in the pandemic the percentage of insiders telling Barna researchers they were "highly confident" their churches would survive was "in the high 70s," he said.

“Now it's in the 50s. … Most churches are doing OK, for now. But there's a segment that's really struggling and taking a hit, week after week."

After reviewing several kinds of research -- including patterns in finances and attendance -- Kinnaman sent a shockwave through social-media channels with his recent prediction that one in five churches will close in the next 18 months.


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Big news stories lurk on both sides of shrinking middle ground in American religion

Big news stories lurk on both sides of shrinking middle ground in American religion

Religion and politics. Religion and politics. Religion and politics.

Or, sometimes it’s politics and religion.

Either way, we all know what factor — more often than not — turns a religion-news story into a big news story in the eyes of most newsroom managers. Well, sex scandals are good, too.

Normally, this politics-and-religion reality bugs me, because there is so much more to the religion beat than whatever content happens to overlap with the current political headlines.

But, right now, I think it’s obvious that the biggest news story in American politics is directly linked to the biggest story in American religion. I am talking about a trend that has been discussed in several 2019 Crossroads podcasts — including this week’s edition (click here to tune that in).

It’s the growing polarization between the world of traditional religious believers (defined primarily in terms of the PRACTICE of their faith) and the growing flock of open atheists-agnostics and the spiritual-but-not-religious phenomenon that overlaps with the growth of the religiously unaffiliated. It lines up with the hotter-than-hades rift in American culture and politics.

There are so many stories linked to this. We’re talking about the demographic implosion of the old liberal Protestant mainline. Then there’s the surging number of independent churches and nondenominational believers. There’s a growing number of Americans — small, but important — in other world religions. There are people (like me) who grew up in one tradition (Southern Baptist, in this case) and converted to another (Eastern Orthodoxy).

There are so many numbers, so many polls. The Pew Research Center, LifeWay Research, Barna and others keep cracking out fascinating numbers.

In the podcast, I mentioned — once again — Donald Trump and the infamous “81% of white evangelicals just love Donald” theme that can be found in news coverage on a daily basis (or so it seems). Yes, about half of those white evangelicals wanted to vote to some other GOP candidate. And about 40% of evangelicals appear to have stayed home or some voted third party.

Out of all of the topics that floated into this week’s podcast, let me stress one — the changing religious world of Latino Americans. Consider this lede atop a recent Crux report:


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Late, but still timely: Complex realities hidden in '81 percent of evangelicals' love Trump myth

So, did you ever think that American evangelicals would — in terms of their public, mass-media “face” — have an option worse than the Rev. Pat Robertson?

I know, I know. That’s a high bar to clear, or a low one — depending on your point of view.

It seems that lots of journalists — no, not ALL of them — get an idea stuck in their heads every decade or so and they start acting like some vast, complex group of Americans can be accurately represented by one person (Robertson, for example) or even one statistic (81 percent of white evangelicals voted for You Know Who).

Here’s the irony: It’s kind of like what Donald Trump has done with America’s journalists, taking biases and inaccuracies that can be found in a few cases and turning them into a simplistic vision of the whole. Thus, Trump often stomps on the First Amendment-protected role that journalism is supposed to play in American public discourse.

Oh, I do realize that Robertson is still out there, cranking out soundbites (like this).

But that’s really not the topic we covered during this week’s Crossroads podcast (click here to tune that in). The goal was to discuss WHY some journalists seem so anxious to play this game. With that in mind, let’s flash back to a journalism think piece that I wrote in 2005 for the Poynter Institute. The headline: “Excommunicating Pat Robertson.” Here’s the overture:

Let's pretend it is Oct. 1, 2005.

After a long, long September of storms, Hurricane Wilma misses the Keys and veers into the Gulf of Mexico. It heads straight for Louisiana.

After a long, long day in the newsroom, you sit on the couch flipping from one cable news channel to another. Then you see a familiar face in an MSNBC tease and hear, "We'll be back, live, with the Rev. Pat Robertson, who says that this new hurricane is more evidence that God is angry at New Orleans because ..."

Pause for a minute. When you hear these words do you experience (a) an acidic surge of joy because you are 99.9 percent sure that you know what Robertson is going to say, or (b) a sense of sorrow for precisely the same reason?

If you answered (a), then I would bet the moon and the stars that you are someone who doesn't think highly of Christian conservatives and their beliefs. If you answered (b), you are probably one of those Christians.

In other words, we have reached the point where some journalists are happy to see Robertson's face on television screens, because every time he opens his mouth he reinforces their stereotype of a conservative Christian.

Wow. The more things change, the more that they stay the same.

So, GetReligion readers, how do you feel when a news organization hits you with yet another reference to the fact that 81 percent of white evangelicals voted for Donald Trump in the 2016 presidential election?


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