Sometime in 2024, filmmaker Dallas Jenkins will release season 4 of his very successful “The Chosen” series. It’s the first multi-season cable-television series about the life of Jesus Christ.

Now, think back a few years — to when 74,346 people raised $10 million for Season 1, which came out in 2019. That amount made “The Chosen” the largest crowdfunded mass-media project –- ever.

For the first year or so that the runaway TV hit series “The Chosen” ran on its own private app and on YouTube, it was hard to get journalists to take it seriously.

Now, most of the big media have covered it, and its success and that of “Jesus Revolution,” the surprise indie hit about the 1970s Jesus movement and one of its leaders, Lonnie Frisbee, is being touted as the big new success story in filmography.

Yes, we know. Hollywood discovering that religious believers care about values, and entertainment, is a “new story” that reporters have “discovered” once a decade for quite some time now.

RealClearInvestigations, a site not known for its religion coverage, remarked upon this trend recently.

"Jesus Revolution" and "The Chosen" are not just Christian dramas but the avant garde in a revolution in faith entertainment. The former – a feel-good movie about hippies who returned to Christ during the 1970s, starring former "Cheers" and "Frasier" star Kelsey Grammer – has grossed more than $52 million since its debut just a few weeks ago, making it the most successful film released by studio heavyweight Lionsgate since 2019.

But the instructive parable may be its predecessor, which made Hollywood sit up and take notice. Since its release in 2017, "The Chosen," portraying a charismatic Jesus and his youthful disciples, showed it didn't much need Tinseltown's blessing. Through crowdfunding, its producers have raised millions of dollars from thousands of fans and the show is now in its third season. It is thus a case study in outflanking Mammon – the biblical term for debasing riches – in the modern entertainment tempest. 

Again — 74,346 people raised $10 million for Season 1. Some $45 million was raised for Season 2.

A year ago when I wrote this article about all of this, for Newsweek, the show was closing in on 390 million views.