Everyone was talking about this story last week: Pope Benedict XVI is (a) dead, (b) not dead or (c) come on, what’s up with this tired Internet game again?

In that final category, I offer you the following mini-think piece from J.D. Flynn of The Pillar, that must-bookmark source of Catholic news, commentary and Canon law-specifics.

This whole circus was a classic example of people being tempted to report, as semi-news, the fact that online people were TALKING ABOUT something that was being reported with zero creditable attribution. Thus, Flynn starts with this basic equation:

… Pope emeritus Benedict XVI is still not dead. …

Why is that news?

Because last night an Italian schoolteacher named Tommaso De Benedetti created a moral panic online, with a hoax that seems to have been in the works for nearly a year.

“Moral” panic?

That’s an interesting choice of words. The key is that journalists had to stop and ponder whether they had the fortitude to not push the “RETWEET” button on a story that was essentially about Internet chatter.

Let’s keep walking through Flynn’s piece as he works his way through this:

Back in August 2021, the guy created a Twitter account for Bishop Georg Bätzing, who is president of the German bishops’ conference. The account managed to amass thousands of followers. He didn’t use the account, but he built that following by strategically following the right people, and allowing the Twitter algorithms to do the rest.

Then yesterday evening, he tweeted in German, English, and Spanish that Pope emeritus Benedict XVI had died.

The tweets took off like wildfire. Several media outlets picked them up, and a lot of producers and journalists retweeted them. My phone started blowing up — priests, bishops, and other journalists were all asking me if it was true.

What to do?